The content engineering platform for
AI search.
Your buyers now ask AI, and AI answers with someone. WriteWorks measures how 8 AI engines answer them across 23+ regions, tracking citations, share of voice, and sentiment, then engineers the content that wins the answer and proves the lift on the next run.
8 AI engines tracked · 25+ AI bot signatures in the registry · Free trial available
Trusted by teams winning AI search
Your buyers ask AI. You can't see what AI says back.
Before a rep ever hears from them, your buyers ask 8 AI engines which solution to trust, and each answer names someone, frames them a certain way, and cites a few sources. None of it is visible to you, and you can't change it. WriteWorks closes that gap.
Invisible across the 8 AI engines
Your brand may not appear in ChatGPT, Claude, Perplexity, Gemini, Copilot, AI Overviews, AI Mode, Meta AI answers. You have no way to know, much less intervene.
Drafting without the data in the room
Briefs guess at intent. Drafts skip the optimisation lenses. Nothing scores extractability, prompt alignment, citation-readiness, or entity clarity before it ships.
Off-brand AI output
Without a brand profile and a brand-voice optimisation lens, AI engines describe your product in language your buyers (and your CMO) would never use.
CSV exports and tool-juggling
Keyword tools, monitors, writers, dashboards. None share data. None close the loop. The brief-to-measure cycle is broken across six tabs.
Tool-juggling across six tabs
- No view of how prompts are answered across the 8 AI engines
- Briefs, drafts, and citation data live in different systems
- No instrumentation on which pages get cited, by which engines, for which prompts
One platform. Brief to citation telemetry.
- Per-prompt citation telemetry across all 8 AI engines on a rolling refresh
- Three live optimisation lenses (SEO, AI Search, Brand) scoring every draft before it ships
- Citing-pages report: which URLs are cited, by which engines, for which prompts
Built for precision, not just presence.
Monitoring tools tell you whether AI mentions you. WriteWorks measures deeper, engineers the fix, and proves the lift, so AI search becomes a number you can take to the board, not a dashboard you hope someone acts on.
- Deeper measurement. 8 engines, not 3, across 23+ regions and every buyer persona, with sentiment scored on every mention of you and every competitor. You see not just whether AI names you, but who it speaks better of.
- Real engineering, not autonomous guesswork. Every rewrite is briefed from the citation gap, scored against 3 live lenses, and gated for brand voice and accuracy before it ships. Controlled, repeatable, accountable.
- Proof, every quarter. WriteWorks ties every change to its citation and share-of-voice movement, so AI search becomes a number you can report, not a metric you hope moved.
WriteWorks pairs real-time Entity tracking across all 8 AI engines and the AI engines with a content engineering workflow that produces articles tuned to be found and Cite cited across all 8 AI engines.
Every paragraph is scored for Schema depth, claim density, and source authority before it ships.
One prompt. Eight answer engines. Every buyer.
Register a prompt once. WriteWorks runs it across all 8 AI engines, through 23+ regions and every buyer persona, recording the citation, the share of voice, and the sentiment on each answer, as often as every 24 hours. All 8 engines included on every plan. No add-ons.
Track it. Engineer it. Win it. Prove it.
WriteWorks runs as one precision loop. It measures every tracked prompt across 8 engines, capturing citations, share of voice, and sentiment, then pinpoints the gaps where competitors win, briefs the fix, and measures the movement. Click a stage to see the product.
Find the demand
Prompt research powered by real historical search data and intent-anchored prompt variants. Every recommendation is anchored to real volumes and citation telemetry, never hallucinated.
- Historical search data with volume, KD, CPC, AI Overview presence, and 12-month sparkline
- Prompt research generates 4 intent-anchored prompts per keyword (Informational, Navigational, Commercial, Transactional)
- Quick wins surface under-par CTR pages and queries straight from Google Search Console
Being mentioned isn't being recommended. WriteWorks quantifies both.
Citation rate: which prompts win citations, on which engines. Share of voice: the percentage of answers you win versus each rival. Sentiment: scored on every mention, showing who AI frames better. AI-referred sessions: every time an answer sends a human to you.
Built for the teams that own AI search
Content teams write content engineered to be cited. Growth leaders close the loop between content investment and AI citation lift. Product marketers track how AI answers describe your category. One platform, three jobs.
Stop drafting in a vacuum
- Google-Docs-class content editor with WriteWorks AIEight one-tap rewrite actions: Rewrite, Rephrase, Expand, Simplify, Explain, Fix grammar, Make professional, Make casual. Plus intent-anchored templates and URL import.
- Three live optimisation lenses on every draftSEO, AI Search, and Brand scoring with pass / warning / fail checks and inline before-and-after suggestions.
- 8-engine citation telemetry inside the editorPer-prompt citation data on every brief: demand, intent, citation history, brand voice.
How WriteWorks improves your AI search metrics
Research finds the prompts your buyers ask. Plan picks the work that moves citations fastest. Create writes content scored for citation-readiness. Measure tracks share of voice, AI Overview presence, and citing pages across all 8 engines.
Research
Find the demand. Historical search data, intent-anchored prompt research, GSC quick wins, tracked keyword questions.
- Historical search data with 12-month sparkline
- 4 intent-anchored prompts per keyword
- Under-par CTR quick wins from GSC
Plan
Pick the right next move. Opportunities, to-dos, pipeline kanban, content calendar, full editorial workflow.
- AI-spotted opportunities
- Five-view to-do list
- Content engine kanban & calendar
Create
Draft with the system in the room. Content editor, WriteWorks AI co-author, three optimisation lenses, workflows, sheets, library.
- WriteWorks AI co-author with 8 one-tap rewrite actions
- Three live optimisation lenses on every draft
- Agentic workflows & AI-native sheets
Measure
Close the loop. Per-prompt 8-engine tracking, AI visibility tracking on your site, citation source analysis, grounded Ask chat.
- Citation telemetry across all 8 AI engines
- AI visibility tracking with 25+ AI bot signatures
- Ask: grounded chat over your data
Works alongside your existing stack
Sits next to your CMS, plugs into Google Search Console, and ships the API + HMAC-signed webhooks teams need to wire AI search performance into their warehouse and ops.
Per-org Postgres isolation. Custom RBAC. GDPR / DPA. SOC 2 in progress.
Brands getting cited where it matters
See how content teams, growth leaders, and product marketers use WriteWorks to ship work that gets cited, and prove share of voice across ChatGPT, Claude, Perplexity, and the rest.
“Before WriteWorks, AI search was a black box. Now it's our fastest-growing channel, and we can prove the pipeline to the board every quarter.”
Read the Fhresh story“Citation-readiness scoring fundamentally changed how our entire content team writes. AI search is now a channel we measure, not one we guess at.”
Read the GoTeachingJobs story“WriteWorks showed us exactly which competitors AI was recommending instead of us, and the sentiment behind every mention. We closed the gap across every major LLM.”
Read the Keepa storyFrequently asked questions
Everything you need to know about content engineering software for AI search performance. If something's missing, get in touch.
What is content engineering software?+
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Stop guessing how AI describes you.
WriteWorks measures your citations, share of voice, and sentiment across 8 AI engines, then engineers the content that wins the answer. Your first brand audit takes minutes.
Free trial · 8 AI engines tracked · 25+ AI bot signatures in the registry