Based on what buyers actually ask
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AI Visibility Tool & Platform
AI visibility across 10+ AI platforms, measured and optimised
WriteWorks is the AI visibility platform and AI visibility tool that registers a prompt once and runs it across all 10+ AI platforms. Per-engine answer history, an AI visibility score, citation lists, share-of-voice timelines, competitor SoV, and live AI Overview presence across 23+ country regions, the AI visibility checker and tracker built to measure every answer, monitor your brand, and engineer your way into it with LLM SEO.
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Trusted by teams winning AI search
The platform
See WriteWorks in Action
This is the working product, not a mockup: the same visibility scores, briefs and published content your team would be looking at. Start a free trial and point it at your own domain, or take the tour of what sits behind the screen.
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Settings
Visibility
How often AI engines mention your brand, your share-of-voice vs competitors, and where you rank across the prompts you’re tracking.
Last 30 days
Previous period
Regions
Platforms
Topics
Sentiment
Intent
All responses
Visibility
0%
↑ 0%
Share of voice
13.6%
↑ 2.1%
Avg position
#—
↑ 3 spots
Citation share
9.4%
↑ 1.8%
Visibility over time
Your brand HSBC Lloyds NatWest
Most-cited domains
Share of voice
Barclays.co.uk21.4%
Others18.6%
Hsbc.co.uk17.9%
Lloydsbank13.2%
Natwest11.6%
Santander.co.uk8.8%
Starlingbank5.2%
Monzo3.3%
Share-of-voice leaderboard
Visibility rankings by topic#1#2#3#4#5#6
The challenge
Why most brands are flying blind in AI search
The instrumentation gaps stopping content teams from seeing how AI engines describe their brand.
Buyers ask AI engines before they reach your site
Discovery has fragmented across 10+ AI platforms. Content that ranks on Google may be invisible inside the answers ChatGPT, Claude, Perplexity, and Gemini now give your buyers, and a search visibility tool tuned for Google alone never sees it.
No prompt-level instrumentation
Aggregate visibility tells you you're losing, not which prompts surface competitors instead, or which engine is propagating the wrong narrative. Most LLM visibility tools stop at the dashboard and never tell you which prompt to fix.
AI Overviews are eating organic clicks
Without live AIO detection you don't know which of your tracked queries trigger an overview, which URLs Google cites, or whether you're inside or outside the AI answer.
Competitor citations are invisible
If you can't see who AI engines recommend for the prompts you should be winning, you can't engineer the content that flips the citation.
Regional answers differ by country
A prompt asked in the US returns different citations than the same prompt in the UK or Germany. Region-blind tools miss the geography.
Answers shift week to week
The same buyer question returns a different set of sources each week, so a one-off audit is stale before the fix ships.
Third parties hold the citation
Roundups, reviews and forums are quoted ahead of your own pages, and nothing tells you which source displaced you.
Coverage is uneven across engines
Winning the answer on one assistant says nothing about the other nine your buyers actually ask.
The solution
How the visibility software works
Track prompts, compare engines, benchmark competitors, and surface citing pages from one closed-loop platform.
One prompt, run across all 10+ AI platforms on a rolling refresh, with per-engine answer history, citation list, and SoV timeline. Where single-engine AI visibility tools stop, WriteWorks keeps measuring, an AI search tracking and monitoring layer that never blinks.
Measurement is only half the loop. Citation-gap briefs and three live optimisation lenses turn AI visibility data into content engineered to win the answer, LLM SEO and generative engine optimisation in the same platform as your monitoring.
Up to 10 competitors per brand on the Enterprise plan. Per-prompt, per-engine SoV breakdown with time-series view.
Check whether each tracked keyword triggers a Google AI Overview, which URLs are cited inside it, and how the cited set changes over time.
Customer story
How teams are winning AI search
From invisibility to category dominance across every major answer engine.
“Before WriteWorks, our content landed and disappeared. Now every asset ships citation-ready, gets cited across the engines our buyers ask, and ties back to the loop. It's the first time we've measured AI search as a real channel.”
EM
Capabilities
AI visibility tool and platform capabilities
Citation analysis, an AI visibility score, share-of-voice metrics, AI brand monitoring, query fanout mapping, and AI visibility optimisation, everything you need to instrument, benchmark, and act on every AI citation that mentions your brand.
Multi-engine prompt tracking
Run any prompt across all 10+ AI platforms, per-engine answer history retained for comparison.
Per-intent prompt variants
Auto-generate 4 prompts per keyword across the 4 search intents and track each independently.
Share-of-voice tracking
% of engine answers citing your brand vs competitors, per prompt, per engine.
Citation analysis for AI search
One of the leading citation analysis tools for AI search: the exact URLs each engine cites per prompt, mapped to your pages and your competitors', tracked over time.
Citing pages report
Reverse view: which of your pages are cited, by which engines, for which prompts.
AI brand visibility tracking
As an AI brand visibility tool, see how often each engine cites your brand vs competitors, with sentiment scored on every mention.
AI Overview presence detection
Live check whether a keyword triggers a Google AI Overview, and whose pages are cited.
Region-aware tracking
23 supported country contexts.
AI visibility score
A single AI visibility score per brand, rolled up from citation rate, share of voice, and sentiment across every engine, so LLM visibility becomes one number you can trend.
Analytics Overview
An AI search analytics dashboard that rolls up every tracked prompt into brand-level LLM monitoring: visibility trend, SoV, citation rate, and engine mix at a glance.
Per-engine roll-up
Break the same AI visibility metrics down by engine, ChatGPT vs Claude vs Gemini vs Perplexity vs AI Overviews, to see exactly where you win and lose.
Query fanout mapping
See the query fanout each engine generates, the sub-questions an LLM expands your prompt into, and track visibility across the whole fanout, not just the head query.
Personas
Run prompts as different buyer personas so AI brand monitoring reflects how each audience segment sees your brand in AI answers.
Gaps
Surface the prompts and citations where competitors win and you're absent, the exact AI visibility gaps to close next.
Insights
Automated insights flag the biggest AI visibility movements, new competitor citations, and losses, so LLM monitoring turns into an action list.
Saved lists
Group prompts into named lists for project-level reporting.
Time savings
What changes when prompts are instrumented
Measured time savings across every stage of AI search measurement.
TaskBeforeWith WriteWorksTime saved
Measure a tracked prompt across 10+ AI platformsManual, tab-jugglingBuilt-in, rolling refreshContinuous
Generate intent-anchored prompts from a keywordBrainstorm, hours4 prompts in secondsHours
Per-prompt share-of-voice analysisSpreadsheet pivotsBuilt-in time series100%
Competitor citation benchmarkManual researchHead-to-head SoV, up to 10 competitorsAuto
Citing-pages report by engineDays of log analysisBuilt-in reverse view100%
Detect AI Overview triggersManual SERP checksLive AIO detection100%
Included
What the visibility software includes
Every signal you need to run AI search visibility as a measurable programme.
10+ AI platforms tracked: ChatGPT, Claude, Gemini, Perplexity, Meta AI, Microsoft Copilot, Google AI Overviews, Google AI Mode
4 intent variants per keyword (Informational, Navigational, Commercial, Transactional)
Per-engine answer history with citation list
Share-of-voice timeline per prompt, per engine
Citing-pages reverse report
Up to 10 competitors per brand (Enterprise)
Up to 500 tracked prompts (Enterprise)
Live Google AI Overview detection via historical search data
23+ country regions supported
Saved lists, recent searches, server-backed history
Works as both an AI visibility tool and a full AI visibility platform, measure, then engineer the fix
LLM visibility for every major engine, not just one or two, with LLM monitoring across all of them
AI visibility optimisation built in: citation-gap briefs and three live optimisation lenses (LLM SEO)
Citation analysis for AI search: exact cited URLs per prompt, mapped to your pages
AI brand monitoring: brand citation rate and sentiment vs up to 10 competitors
AI visibility score: one rolled-up number per brand across every engine
AI visibility checker and tracker: run a prompt, see who AI engines cite, and watch it over time
AI search analytics and Analytics Overview: brand-level roll-up of every tracked prompt
Query fanout mapping: track the sub-questions engines expand your prompt into
Personas, Gaps, and Insights to prioritise the next AI visibility win
Built for
Built for closed-loop teams
Growth leaders, product marketers, SEO/AEO specialists, and agency portfolios running visibility as a programme.
Growth leaders
Closed-loop visibility ROI from a leading AI visibility metrics platform: citation telemetry, agent analytics, and tracked-prompt positions in one executive view.
Product marketers
Track exactly how AI answers describe your product, your category, and your competitors, before a wrong narrative compounds.
SEO / AEO specialists
Per-prompt, per-engine SoV plus AIO detection across 23+ country regions.
Agency portfolios
Multi-tenant prompt tracking across up to 5 client organisations on the Enterprise plan.
Featured story
Fhresh
“WriteWorks turned AI search from a black box into our most measurable channel. We can show the board how we're cited, our share of voice, and how sentiment is trending, across every engine.”
Read the full story20+
Markets tracked
Sentiment
Scored on every mention
Board-ready
AI-visibility reporting
FAQ
Frequently asked questions
Everything teams typically ask before getting started.
Which AI engines does WriteWorks track?+
All 10+: ChatGPT, Claude, Gemini, Perplexity, Meta AI, Microsoft Copilot, Google AI Overviews, Google AI Mode. Every tracked prompt is run across every engine.
What is a tracked prompt?+
A query you've registered for ongoing engine runs. WriteWorks captures the answer, citation list, share of voice, and AI Overview presence each time, then retains the per-engine history for comparison.
How do per-intent prompt variants work?+
Enter a keyword. WriteWorks generates 4 intent-anchored prompts: Informational, Navigational, Commercial, Transactional. Track each variant independently across all 10+ AI platforms so you can see exactly which intent type your brand wins.
How is share of voice measured?+
The percentage of AI-engine answers that cite your brand versus competitors, calculated per prompt across each of the 10+ AI platforms. Tracked over time so you can spot citation gains and losses.
How does AI Overview detection work?+
WriteWorks uses historical search data data to check whether each tracked keyword triggers a Google AI Overview, captures the cited URLs inside the overview, and tracks how that cited set changes over time.
Which countries are supported?+
23+ country regions. The same prompt can be tracked across multiple geographies and compared side by side, since AI engines often return different citations by country.
Is WriteWorks an AI search visibility tool or a full platform?+
Both. Most AI search visibility tools stop at a dashboard. WriteWorks is an AI search visibility platform: it measures across all 10+ AI platforms like a monitoring tool, then engineers the content that wins the citation and proves the lift. You get the reporting of an AI visibility tool and the closed loop of a platform in one place.
What should I look for in AI search visibility tools?+
The strongest AI search visibility tools track every major LLM, not one or two. Look for per-prompt citation analysis, share of voice over time, AI Overview detection, and regional coverage. The best LLM visibility tools also pair measurement with generative engine optimisation and LLM SEO, so you can act on the gap instead of just watching it.
Does WriteWorks work as an AI brand visibility tool?+
Yes. As an AI brand visibility tool it tracks how often each engine cites your brand versus competitors, the sentiment behind every mention, and which prompts surface a rival instead of you. AI brand visibility tools that only count mentions miss the narrative; WriteWorks scores it.
How does WriteWorks handle citation analysis for AI search?+
WriteWorks is built to be one of the leading citation analysis tools for AI search. For every tracked prompt it captures the exact URLs each engine cites, maps which of your pages are cited (and which competitor pages win the slots you're losing), and tracks how that cited set shifts over time.
Is WriteWorks a leading AI visibility metrics platform?+
WriteWorks is a leading AI visibility metrics platform: citation rate, share of voice, sentiment, and AI Overview presence are tracked per prompt, per engine, and per region, with full history, so you can prove movement to the board rather than guess at it.
What is AI visibility?+
AI visibility is how often, and how favourably, AI engines like ChatGPT, Claude, Gemini, and Perplexity cite and describe your brand when buyers ask them a question. WriteWorks is the AI visibility platform that measures it: it runs your prompts across all 10+ AI platforms, scores citation rate and share of voice, and gives you a single AI visibility score you can trend over time.
Is WriteWorks an AI visibility tool or an AI visibility platform?+
Both. As an AI visibility tool it runs any prompt across 10+ AI platforms and shows who gets cited. As an AI visibility platform it adds AI brand monitoring, competitor share of voice, regional runs, an AI visibility score, and the LLM SEO briefs to close the gaps, one closed loop instead of a read-only dashboard.
Do you have an AI visibility checker?+
Yes. The AI visibility checker runs any prompt across all 10+ AI platforms on demand and shows whether your brand is cited, which URLs each engine references, and how you compare to competitors, then saves the prompt so the checker becomes an ongoing AI visibility tracker.
How does the AI visibility tracker work?+
Register a prompt and WriteWorks tracks it on a rolling refresh, capturing per-engine answers, citations, and share of voice every run. The AI visibility tracker retains the full history so you can see your AI visibility score rise or fall over weeks and months, per engine and per region.
What is an AI visibility score?+
The AI visibility score is a single number per brand, rolled up from citation rate, share of voice, and sentiment across every tracked engine and prompt. It turns scattered LLM visibility signals into one trendable metric your team and board can rally around.
What is LLM SEO, and does WriteWorks do it?+
LLM SEO (also called generative engine optimisation or AEO) is optimising your content so large language models cite you in their answers. WriteWorks pairs measurement with LLM SEO: citation-gap briefs and three live optimisation lenses tell you exactly what to change to move from invisible to cited, then measure the lift.
Does WriteWorks do AI brand monitoring?+
Yes. AI brand monitoring runs continuously: every tracked prompt records how each engine mentions your brand, the sentiment behind it, and which prompts surface a competitor instead of you, with Insights that flag the biggest changes so monitoring becomes an action list.
What does AI search tracking and monitoring cover?+
AI search tracking and monitoring covers every prompt you register, run across 10+ AI platforms on a rolling refresh, with per-engine roll-up, share-of-voice timelines, citation lists, AI Overview presence, and 23+ regional contexts. LLM monitoring and AI search analytics live in one Analytics Overview.
What is query fanout and can WriteWorks track it?+
Query fanout is the set of sub-questions an AI engine expands a single prompt into before it answers. WriteWorks maps the query fanout for your tracked prompts and measures visibility across the whole fanout, not just the head query, so you see every place an engine could cite you.
How does AI visibility optimisation work in WriteWorks?+
AI visibility optimisation closes the loop between measurement and content. From any gap, WriteWorks generates a citation-gap brief and three live optimisation lenses, LLM SEO guidance grounded in the exact prompts and citations you're losing, then re-measures to prove the AI visibility score moved.
Explore more
Keep exploring
Related solutions, adjacent use cases, and platform features.
AI visibility, all 10+ AI platforms, one platform
The AI visibility platform that tracks every prompt that matters to your brand across ChatGPT, Claude, Gemini, Perplexity, and more AI engines. Start with the AI visibility tool teams use as an AI visibility checker and tracker, measure your AI visibility score, run citation analysis and AI brand monitoring, then engineer the answer with LLM SEO, 4 intent variants per keyword, 10 competitors per brand, 23+ country regions.