Use Case

AI competitor monitoring across 8 engines

Track up to 10 competitors per brand across ChatGPT, Claude, Gemini, Perplexity, and 4 more AI engines. WriteWorks measures brand and competitor sentiment, per-engine share of voice, and citation history, showing which competitor wins which prompt, on which engine.

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Trusted by teams winning AI search

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Sentiment
Brand + competitor tone
How each engine talks about you and them
10
Competitors per brand
Business plan
8
AI engines covered
Per-engine share of voice breakdown
AO
Amara Okafor
Plan
To-do list
Opportunities
Prompt research
Keyword research
Action
Create
Automate
Sheets
Manage
Library
Measure
Overview
AI search
Agent traffic
Other
Google Search Console
AI Search
Analytics
Visibility
Prompts
Query fanouts
Platforms
Regions
Personas
Sentiment
Citations
Citation gaps
Bot signals
Visibility
How often AI engines mention your brand, your share of voice vs competitors, and where you rank across the prompts you are tracking.
Last 30 days
Previous period
Regions
Platforms
Visibility score
0%0%
Visibility score rank
#,
across 34 tracked competitors
Visibility score rank
Citation share rank
The challenge

Why competitor visibility stays opaque

The data gaps stopping teams from seeing AI citation share and sentiment.

You can't see how engines describe you vs them

Aggregate monitoring tells you 'they're getting mentioned'. It doesn't tell you whether the AI describes them in a warmer tone than you, which prompt they win, which engine cites them, or what content earned the citation.

Engine-by-engine variance is invisible

ChatGPT might cite you while Perplexity cites a competitor for the same query, and each engine sets its own tone. Without per-engine share of voice and sentiment, the divergence stays hidden.

Citation flips happen silently

A competitor adds a new page, Google AI Overviews picks it up, and your citation drops. Without continuous monitoring, you find out weeks later.

The solution

How to monitor AI competitors

Brand and competitor sentiment, per-engine share of voice, time-series history, cited-page evidence.

Brand + competitor sentiment

WriteWorks measures the tone of every answer, for your brand and each tracked competitor, on every engine. See where an engine describes a rival more favourably and engineer the content that resets the narrative.

Track up to 10 competitors

Configure the competitor set per brand workspace. WriteWorks tracks each competitor's citations, share of voice, and sentiment with the same fidelity as your own brand, across all 8 AI engines.

Per-engine, per-prompt share of voice

See exactly which competitor wins which prompt on which engine. Time-series view so you can spot when a citation flips.

Cited-page evidence per competitor

Pull the exact URL a competitor was cited from. Read it. Then re-engineer your equivalent through the editor with the three lenses.

Customer story

How teams are winning AI search

From invisibility to category dominance across every major answer engine.

Share of voice, proven

We retired three legacy tools and rebuilt our motion around WriteWorks. We can finally see our share of voice on the engines our buyers ask, and prove the lift on every run.

JK
Jordan Kessler Head of Growth, GoTeachingJobs
Capabilities

Core capabilities

Everything you need to benchmark AI search performance.

Brand + competitor sentiment

Tone of every answer, for you and each rival, per engine.

Configurable competitor set

Up to 10 competitors per brand on Business.

Per-engine SoV breakdown

Share of voice by engine, by prompt.

Time-series competitor SoV

Daily share-of-voice diff per engine.

Citation history per competitor

Same fidelity as your own brand.

Cited-page evidence

URL and answer-text context per cited competitor page.

Time savings

What changes with per-prompt SoV

Measured savings on competitor analysis.

TaskBeforeWith WriteWorksTime saved
Compare brand vs competitor sentimentRead answers by handSentiment per engineBuilt-in
Head-to-head competitor share of voiceManual researchBuilt-in dashboardAuto
See which engines a competitor winsImpossiblePer-engine SoV breakdownBuilt-in
Track citation flips week to weekManual samplingTime-series SoVContinuous
Included

What's included

Every competitor monitoring capability.

Brand and competitor sentiment per engine
Up to 10 competitors per brand (Business)
Per-engine, per-prompt share of voice breakdown
Time-series competitor share-of-voice history
Citation history per competitor
Cited-page evidence per competitor
Coverage across all 8 AI engines
Built for

Built for closed-loop teams

PMM, growth, and SEO running competitive AI search visibility.

Product marketers

Intervene before a competitor narrative compounds across AI engines.

Growth leaders

Benchmark SoV across the competitor set and prove channel impact.

AEO / AI-visibility specialists

Per-prompt competitor data and sentiment anchored to live citation telemetry.

Featured story

We closed the share-of-voice gap across every major engine. Our content team now ships citation-ready by default, and we have the proof to show it.

Read the full story
8 engines
One closed loop
Citation gap
Diagnosed and closed
Precision
Not just presence
FAQ

Frequently asked questions

Everything teams typically ask before getting started.

How many competitors can I track?+
Up to 10 competitors per brand on the Business plan. Configure the set per brand workspace.
Do you measure sentiment for competitors too?+
Yes. WriteWorks scores the tone of every answer for your brand and each tracked competitor, per engine, so you can see where an engine describes a rival more favourably and engineer the content that resets it.
How is share of voice calculated?+
Per prompt, per engine: the percentage of engine answers that cite your brand vs each tracked competitor. Tracked over time so you can see share of voice gain and loss.
Can I see why a competitor wins a prompt?+
Yes. The per-prompt competitor view shows the cited URL and answer-text context, so you can see exactly which competitor page captured the citation.
Explore more

Keep exploring

Related solutions, adjacent use cases, and platform features.

Get started

AI competitor monitoring across 8 engines

Track up to 10 competitors per brand. Brand and competitor sentiment, per-engine share of voice, citation history, and the content that flips the answer.