Use cases

AI search visibility use cases

A dedicated optimisation platform for every AI engine that matters, plus four programme-level use cases for competitor, SaaS, agency, and enterprise teams. Each engine page covers the metrics, citation patterns, and methodology specific to that surface.

The platform

See WriteWorks in Action

This is the working product, not a mockup: the same visibility scores, briefs and published content your team would be looking at. Start a free trial and point it at your own domain, or take the tour of what sits behind the screen.

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Visibility
How often AI engines mention your brand, your share-of-voice vs competitors, and where you rank across the prompts you’re tracking.
Last 30 days
Previous period
Regions
Platforms
Topics
Sentiment
Intent
All responses
Visibility
0%
0%
Share of voice
13.6%
↑ 2.1%
Avg position
#
↑ 3 spots
Citation share
9.4%
↑ 1.8%
Visibility over time
Your brand HSBC Lloyds NatWest
Most-cited domains
Share of voice
Barclays.co.uk21.4%
Others18.6%
Hsbc.co.uk17.9%
Lloydsbank13.2%
Natwest11.6%
Santander.co.uk8.8%
Starlingbank5.2%
Monzo3.3%
Share-of-voice leaderboard
Visibility rankings by topic#1#2#3#4#5#6
By AI engine

An optimisation platform for every AI engine

One sub-page per engine, each with engine-specific metrics, methodology, and citation telemetry. ChatGPT, Claude, Gemini, Perplexity, Meta AI, Microsoft Copilot, Google AI Overviews, Google AI Mode.

OpenAI · ChatGPT Search

ChatGPT optimisation platform

Captures the Sources panel ChatGPT Search shows alongside browsing answers, plus per-prompt history of which URLs landed in it.

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Anthropic · long-context

Claude optimisation platform

Anthropic's safety bias rewards depth, attribution, and structure. We score every draft against the signals Claude weights when synthesising answers.

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Google · Workspace-grounded

Gemini optimisation platform

Workspace context blended with the Google web index. Tracked separately from AI Overviews so you can see exactly where Gemini chat citations diverge.

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5-10 sources per answer

Perplexity optimisation platform

The citation-first answer engine. Every Perplexity answer cites 5-10 URLs in a ranked set, we capture every one with position and timestamp.

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Llama · Instagram / WhatsApp

Meta AI optimisation platform

One Llama-powered model, four discovery surfaces, Instagram, WhatsApp, Messenger, Facebook. Citations rolled up so you can see cross-app behaviour.

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Bing + Microsoft 365

Microsoft Copilot optimisation platform

The default AI for every M365 knowledge worker. Bing web index plus Microsoft 365 work-context tracked together, with M365 citations flagged separately.

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SERP block · 3-5 cited URLs

Google AI Overviews optimisation platform

Yes/no AIO trigger per tracked keyword. The 3-5 URLs cited in the overview block. A daily diff catching every drop-out or new entrant.

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Query fanout · multi-turn

Google AI Mode optimisation platform

Maps the query fanout AI Mode runs on every prompt and tracks citation persistence across multi-turn conversations.

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AI Platforms tracked

Every use case runs across all 10+ AI Platforms

Including Gemini, ChatGPT, Claude, Perplexity, and AI Overviews. One tracked prompt, one run, one dashboard, no matter which engine your buyers ask first.

ChatGPT
Claude
Gemini
Perplexity
Meta AI
Microsoft Copilot
Google AI Overviews
Google AI Mode
Built on the platform

Every use case runs the same closed loop

Track, measure, optimise, and ship, one platform, one set of primitives, every use case.

Track every prompt across 10+ AI Platforms

ChatGPT, Claude, Gemini, Perplexity, Meta AI, Microsoft Copilot, Google AI Overviews, Google AI Mode. One run, one dashboard.

Three live optimisation lenses

SEO, AI Search, Brand. Every draft scored live with pass / warning / fail checks and inline before-and-after suggestions.

Closed-loop content engine

Brief → research → write → optimise → ship → measure. Every shipped page lands back inside the citation dashboard so you can see exactly what moved.

Start the use case that fits your job

Free trial. Tracked prompts populate inside 24 hours and every paid tier ships with all 10+ AI Platforms tracked.

Use Cases: AI Search Visibility Use Cases | WriteWorks