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WRITEWORKS

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Content engineering for AI search

WriteWorks

WriteWorks is the content engineering platform for AI search visibility, measuring and engineering how brands get cited across the 8 AI engines.

18

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Articles

Everything by WriteWorks

18 pieces on AI search visibility, citation tracking, and the content engine behind every answer.

product-updates · 16Guides · 2

Per-Engine Coverage: Compare Your Visibility by AI Engine

product updates

Per-Engine Coverage: Compare Your Visibility by AI Engine

Per-Engine Coverage shows how every tracked prompt performs on each AI engine, so you can see which assistants already recommend you - and which never mention you at all.

Aug 8, 2026 7 min read

Sheets: Bulk AI Content Work in a Spreadsheet

product updates

Sheets: Bulk AI Content Work in a Spreadsheet

WriteWorks Sheets brings prompts, briefs and content optimisation into a spreadsheet grid, so bulk research and content jobs run across hundreds of rows instead of one at a time.

WriteWorks

Aug 6, 2026 6 min read

Automations: Put Your AI Visibility Work on Autopilot

product updates

Automations: Put Your AI Visibility Work on Autopilot

WriteWorks Automations run your agentic workflows on a schedule - monitoring prompts, flagging citation drops and drafting or refreshing content without anyone starting a run by hand.

Aug 6, 2026 6 min read

Competitor Tracking: See Who AI Recommends Instead of You

product updates

Competitor Tracking: See Who AI Recommends Instead of You

WriteWorks now shows rival brands' mention share, citations and prompt coverage side by side with your own, across every tracked AI engine.

Aug 2, 2026 6 min read

Sentiment and Topic Authority: See How AI Mentions You

product updates

Sentiment and Topic Authority: See How AI Mentions You

WriteWorks now reports the tone of every AI mention and the topics you're treated as an authority on - so you can fix negative framing and press your advantage where you already win.

Aug 1, 2026 6 min read

Opportunities: A Ranked List of Pages Worth Fixing Next

product updates

Opportunities: A Ranked List of Pages Worth Fixing Next

WriteWorks Opportunities scores where you are missing citations, losing ground to rivals or close to breaking through, so teams can prioritise the work most likely to lift AI visibility.

Jul 31, 2026 7 min read

Content Briefs Built From the Prompts AI Engines Answer

product updates

Content Briefs Built From the Prompts AI Engines Answer

WriteWorks can now turn tracked prompts, citation gaps and competitor coverage into a ready-to-write content brief, so every new page targets a question buyers already ask AI engines.

Jul 30, 2026 6 min read

product updates

Google Search Console in WriteWorks: Classic vs AI Citations

WriteWorks now connects to Google Search Console, so clicks, impressions and queries sit next to AI-engine citations for the same URLs - showing where classic rankings and AI visibility diverge.

Jul 30, 2026 6 min read

product updates

Brand Hub: One Source of Truth for How AI Describes You

WriteWorks has added Brand Hub, a single place to store positioning, products, tone of voice and your competitor set so every brief, agent and optimisation run uses the same brand facts.

Jul 29, 2026 6 min read

Agent Analytics: See Which AI Crawlers Visit Your Site

product updates

Agent Analytics: See Which AI Crawlers Visit Your Site

WriteWorks has added agent analytics, which separates AI crawler traffic such as GPTBot, ClaudeBot and PerplexityBot from human visits and trends that activity over time.

Jul 29, 2026 6 min read

Prompt Research: Find the Prompts Buyers Ask, With Volumes

product updates

Prompt Research: Find the Prompts Buyers Ask, With Volumes

WriteWorks has added Prompt Research, which surfaces real prompt topics and their estimated volumes across AI engines so you can choose what to track based on demand, not guesswork.

Jul 29, 2026 6 min read

Citation Gap Analysis: Find Sources Citing Rivals, Not You

product updates

Citation Gap Analysis: Find Sources Citing Rivals, Not You

WriteWorks has added Citation Gap Analysis, which compares the domains AI engines cite for your competitors with your own citation footprint and turns the difference into a prioritised list of sources to earn.

Jul 28, 2026 6 min read

AI Search Visibility Metrics: The Complete KPI Guide

Every AI search visibility metric that matters, what each one means, how to measure it, benchmarks, an old-SEO-vs-AI-search comparison, growth stats, and a playbook.

Jun 20, 2026 1 min read

AI Search Visibility Strategy: The Complete Framework

How to build, implement, measure, and report an AI search visibility strategy: a 4-pillar framework, KPIs, industry guidance, platform options, and Google's AI search guidance.

Jun 20, 2026 1 min read

WriteWorks Now Measures Visibility on Current-Gen AI Models

product updates

WriteWorks Now Measures Visibility on Current-Gen AI Models

WriteWorks has refreshed its AI engine line-up to the current generation of each model, including GPT-5, Gemini 2.5, Grok 4.1 and Llama 4, so visibility data reflects what audiences see today.

Jul 26, 2026 5 min read

Build AI Agents by Chatting in the WriteWorks Builder

product updates

Build AI Agents by Chatting in the WriteWorks Builder

WriteWorks has added AI Builder, a conversational assistant that turns a plain-language description into a working agent - steps, tools and settings included.

Jul 26, 2026 5 min read

Connect Google Analytics 4 to WriteWorks: See Real Traffic

product updates

Connect Google Analytics 4 to WriteWorks: See Real Traffic

WriteWorks now offers a native Google Analytics 4 integration, so AI-search visibility sits alongside the sessions, users, top pages and channels it drives.

Jul 26, 2026 6 min read

product updates

Page Analytics: See AI Search Performance Per URL

WriteWorks has launched Page Analytics, a page-by-page view of AI-bot activity, citations, ranking and content score - so you can see which URLs AI engines can actually read.

Jul 27, 2026 5 min read

Stop reading. Start winning AI search.

See exactly where you stand on ChatGPT, Claude, Gemini, and Perplexity, then ship the content that earns the citation.

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WriteWorks: Content engineering for AI search | WriteWorks