Content Optimization Software

Content optimization software with three live lenses

Right-rail scoring on every draft. AI Search covers extractability, prompt alignment, and entity clarity. Discoverability covers heading hierarchy, intent match, internal linking, and structured data. Brand covers voice, tone, and banned terms.

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Trusted by teams winning AI search

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3
Live scoring lenses
Run independently in parallel
3
Statuses per check
Plus before-and-after suggestions
<10s
Full re-score time
All three lenses, in parallel
The challenge

Why drafting without scoring is the bottleneck

The instrumentation gaps stopping content from being discoverable.

No instrumentation before publish

Most teams ship drafts that haven't been scored for extractability, prompt alignment, citation-readiness, or entity clarity. First feedback is the citation that never lands.

SEO tools miss AI search

Heading hierarchy and structured data are table stakes. Old-world SEO tools miss the structural and source signals AI engines reward.

Brand voice drift goes unnoticed

Without a brand-scoring lens, voice and persona match get checked manually, if at all.

Recommendations are generic

One-size-fits-all suggestions ignore intent. What's right for a how-to is wrong for a comparison.

The solution

Three lenses, one publishing bar

Score live, ship better.

Three lenses in parallel

AI Search, Discoverability, and Brand all run live as you write. Re-scores under 10 seconds when content changes.

Pass / warning / fail per check

Every check on every lens lands on a clear status. No subjective interpretation.

Before-and-after suggestions inline

Don't just score, show the rewrite. Apply with one click.

Tuned per intent

Recommendations adapt to the intent variant: informational, navigational, commercial, transactional.

Customer story

How teams are winning AI search

From invisibility to category dominance across every major answer engine.

Measured as a real channel

Before WriteWorks, our content landed and disappeared. Now every asset ships citation-ready, gets cited across the engines our buyers ask, and ties back to the loop. It's the first time we've measured AI search as a real channel.

EM
Elena Mendez VP Growth, Fhresh
Capabilities

Lens capabilities

Twelve checks across three lenses.

AI Search lens

Answer-extractability, prompt alignment, citation-readiness, entity clarity.

Discoverability lens

Heading hierarchy, intent match, internal linking, structured data coverage.

Brand lens

Voice, tone, banned terms, brand-voice match against your brand profile.

Right-rail panel

Score rings + checklists with one-click apply.

Sub-10-second re-score

Full re-score across all three lenses.

Per-intent recommendations

Informational / Navigational / Commercial / Transactional.

Time savings

What changes with live scoring

Measured time savings.

TaskBeforeWith WriteWorksTime saved
Score a draft for AI search readinessNo instrumentationLive pass/warning/fail100%
Check entity clarityManual reviewLive lens scoreAuto
Verify brand voice alignmentSubjectiveBrand profile matchAuto
Find the rewrite that closes the gapTrial and errorBefore-and-after inlineManual rewriting
Included

What's included

Every check across every lens.

AI Search lens: answer-extractability, prompt alignment, citation-readiness, entity clarity
Discoverability lens: heading hierarchy, intent match, internal linking, structured data coverage
Brand lens: voice, tone, banned terms, brand-voice match
Pass / warning / fail per check
Inline before-and-after suggestions
Sub-10-second full re-score
Per-intent recommendations
Built for

Built for the closed loop

Writers, editors, specialists, managers.

Writers & editors

Score every paragraph before publish.

SEO / AEO specialists

Move beyond schema into citation-readiness and prompt alignment.

Content managers

Set a publishing bar across all three lenses.

Product marketers

Use the Brand lens to enforce persona match on launch assets.

Featured story

WriteWorks turned AI search from a black box into our most measurable channel. We can show the board how we're cited, our share of voice, and how sentiment is trending, across every engine.

Read the full story
23+
Regions tracked
Sentiment
Scored on every mention
Board-ready
AI-visibility reporting
FAQ

Frequently asked questions

Everything teams typically ask before getting started.

What does each lens score?+
AI Search scores answer-extractability, prompt alignment, citation-readiness, and entity clarity. Discoverability scores heading hierarchy, intent match, internal linking, and structured data. Brand scores voice, tone, banned terms, and brand-voice match against your brand profile.
Do the lenses run independently?+
Yes. All three run in parallel and re-score in under 10 seconds when content changes. You can focus on one lens or use all three together.
What does pass / warning / fail mean?+
Each check on each lens lands on a clear status. Pass = ship it. Warning = improve before publish. Fail = blocks readiness.
Do the lenses adapt by intent?+
Yes. Recommendations adapt to the intent variant, informational, navigational, commercial, or transactional.
Explore more

Keep exploring

Related solutions, adjacent use cases, and platform features.

Get started

Content optimization software, live on every draft

AI Search + Discoverability + Brand lenses, pass/warning/fail per check, before-and-after suggestions inline, all in one right-rail panel.

Content Optimization Software: 3 Live Lenses for AI Search | WriteWorks