Finish the draft, then publish content to your CMS from the same screen. The Publish menu in the WriteWorks editor sends a piece to WordPress, Webflow, Contentful, Sanity or Notion, converted into that CMS's own structure rather than pasted HTML. Choose the destination, preview exactly what will be sent, then save it as a draft or publish it live. Publish again and the same item is updated.
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This is the working product, not a mockup: the same visibility scores, briefs and published content your team would be looking at. Start a free trial and point it at your own domain, or take the tour of what sits behind the screen.
Formatting, structure and duplicates.
Headings, nested lists, tables and image captions rarely survive a paste into a CMS editor, so every piece gets rebuilt by hand at the last minute.
Contentful, Sanity and Webflow store rich text in their own formats. A blob of HTML either fails or lands as one unstructured field.
Re-publishing a revised piece often means a second post and a redirect to clean up, instead of an update to the original.
Winning the answer on one assistant says nothing about the other nine your buyers actually ask.
Convert, choose the destination, preview, publish.
WriteWorks converts the draft for each destination: Gutenberg blocks for WordPress, Webflow CMS rich text, Contentful Rich Text, Sanity Portable Text and Notion blocks. Headings, links, bold and italic, nested lists, quotes, code, images with captions and tables are carried across.
Pick the site and the post or page type in WordPress, the collection and fields in Webflow, the space, environment and content type in Contentful, the document type in Sanity, or a database row or sub-page in Notion. Set the title, URL slug and excerpt, or leave the excerpt blank to use the opening paragraph.
See how the piece will look, its block structure and the exact payload the CMS will receive, with a warning for anything that CMS can't hold exactly, such as a table in Webflow becoming a list.
Save as a draft or publish live. Publishing live needs a role with publish permission; others can still send drafts for an editor to approve. Publish to the same destination again and the existing item is updated.


What each brand fixed, measured before and after with the same audit, in their own words.
“Not one of our influencer directory pages reached 200 words. Now 100% of them do, and the share of pages carrying schema jumped from 39% to 99%.”
Native formats and the fields you map.
Posts or pages, categories and a featured image, as Gutenberg blocks.
CMS collection items, mapped to your body and image fields.
Entries in Rich Text, with images uploaded as assets.
Documents in Portable Text, with images in the asset store.
A new database row or a sub-page, as Notion blocks.
Uploaded to WordPress media, Contentful assets and Sanity assets, with alt text and captions.
From paste-and-fix to three steps.
Everything in the Publish menu.
Everyone between approval and live.
Ship from the editor the piece was written and scored in.
Headless CMS publishing that respects your content model.
Writers send drafts; people with publish permission take them live.
Publish to each client's own CMS from their workspace.
“We advise SaaS brands on AI search, so having every page of our own site built on request was a little awkward. We switched to cache-friendly HTML, cleaned up the heading order, repaired our broken FAQ blocks and trimmed the sitemap. On the re-audit, 87% of pages came straight from cache, up from 0%, and every guide was in heading order. Some of our insight articles are still slow, and they're next.”
Surge45 team
Read the full storyEverything teams typically ask before getting started.
Write with AI grounded in your brand, then publish posts or pages as Gutenberg blocks.
WordPress AI contentWebflow AI content mapped into your CMS collection fields, as a draft or live item.
Webflow AIStructured publishing into your content model, with images uploaded as assets.
Contentful integrationPublish to a Notion database or page for review, then to WordPress from the same editor.
Notion to WordPressRelated solutions, adjacent use cases, and platform features.
The Publish menu sends finished content to WordPress, Webflow, Contentful, Sanity or Notion in each CMS's own format.