SEO Dashboard

An SEO dashboard you can present, not just glance at

WriteWorks builds your SEO dashboard as a live report deck. Search Console, GA4, AI visibility and AI crawler KPIs sit on 16:9 slides that pull current data every time you open them, so the same view works for a quick check, a team stand-up or a full-screen presentation.

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The challenge

Why SEO dashboards fall short

Separate tools for watching and reporting, and no view of AI search.

Dashboards and reports drift apart

The KPI dashboard says one thing, last month's slide deck says another. Keeping a dashboard tool and a reporting tool in step means maintaining the same charts twice.

SEO KPIs stop at Google

A typical SEO dashboard shows clicks, impressions and rankings. It has nothing to say about whether ChatGPT, Gemini or Perplexity mention you, which is now part of the same question.

A dashboard is hard to walk someone through

Dense grids of tiles work for the person who built them. They fall apart when you need to explain the numbers to a manager or a client on a call.

Third parties hold the citation

Roundups, reviews and forums are quoted ahead of your own pages, and nothing tells you which source displaced you.

The solution

How the WriteWorks SEO dashboard works

Live report decks that serve as both dashboard and report.

Each slide is a canvas of widgets resolved against live data when it opens. Use it as your marketing dashboard day to day, then present or export the same deck when the month closes.

◆How the WriteWorks SEO dashboard worksLIVE

Customer story

How teams are winning AI search

From invisibility to category dominance across every major answer engine.

GoTeachingJobsShare of voice, proven

“We retired three legacy tools and rebuilt our motion around WriteWorks. We can finally see our share of voice on the engines our buyers ask, and prove the lift on every run.”

Jordan Kessler Head of Growth, GoTeachingJobs

Capabilities

Dashboard capabilities

The widgets and controls behind every KPI view.

Drag-and-drop KPI widgets

Stat tiles, KPI rows, trends, tables, donuts and heatmaps you place on a 16:9 grid.

Per-card date ranges

Set a range on each card and compare against the previous period.

Search Console and GA4

Clicks, impressions, CTR, position, sessions, engagement and conversions.

AI visibility KPIs

Visibility, mentions, share of voice, sentiment and position across 10+ AI platforms.

AI crawler activity

Bot traffic by platform and intent, alongside your search metrics.

Present mode

Run the dashboard full screen, slide by slide, in a meeting.

Time savings

What changes

From tab-hopping to one live deck.

TaskBeforeWith WriteWorksTime saved

Check this month's SEO KPIsLog into three tools and compare tabsOpen one deck on live dataContext switching

Walk the team through performanceScreenshot the dashboard into slidesPresent the dashboard itselfThe rebuild

Explain AI search alongside SEONo AI search data at allAI visibility widgets on the same slideNew capability

Included

What's included

Everything in the SEO dashboard.

Live report decks that refresh on open

99 widgets including KPI rows, trends and tables

Google Search Console, GA4 and Ahrefs data

AI visibility, citations and competitor share of voice

Per-card date ranges and period comparison

Full-screen present mode

Built for

Who it's for

Teams that need to watch the numbers and explain them.

SEO leads

One SEO dashboard covering Search Console rankings and AI search visibility.

Marketing managers

A marketing dashboard of the KPIs you report upward, ready to present.

Agencies

A KPI dashboard per client organisation that doubles as the month-end deck.

Featured story

Keepa

“We closed the share-of-voice gap across every major engine. Our content team now ships citation-ready by default, and we have the proof to show it.”

Read the full story

10+ AI platforms

One closed loop

Citation gap

Diagnosed and closed

Precision

Not just presence

FAQ

Frequently asked questions

Everything teams typically ask before getting started.

What is an SEO dashboard?+

An SEO dashboard brings your key organic search metrics, such as clicks, impressions, average position and CTR, into one view so you can see performance at a glance. In WriteWorks the dashboard is a live report deck that also covers AI visibility, citations and AI crawler activity.

Is this a separate dashboard product?+

No. WriteWorks builds dashboards as report decks: slides of widgets that resolve against current data every time you open them. That means your dashboard and your monthly report are the same thing, which you can view, present or export.

What should a KPI dashboard for SEO include?+

Most teams track clicks, impressions, CTR and position from Search Console, sessions and conversions from GA4, and top pages and queries. With AI search now part of discovery, WriteWorks adds visibility, share of voice and citations across 10+ AI platforms.

Can I share the dashboard with my team?+

Yes. You can share a report with teammates in your organisation, present it full screen, or export it as a PDF or PowerPoint file to send to anyone else.

Which data sources can I add?+

AI visibility, citations, competitors, AI crawlers, Google Search Console, Google Analytics 4, Ahrefs, content, keywords and opportunities, plus layout blocks for headings, text and AI commentary.

Explore more

Keep exploring

Related solutions, adjacent use cases, and platform features.

Build an SEO dashboard that doubles as your report

Live Search Console, GA4 and AI search KPIs on slides you can check, present and export from one place.

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