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Marketing project management for content work
Generic task management software treats a landing page and a link build as identical rows on a board. WriteWorks is marketing project management built for content: a prioritised to-do list, work grouped into projects, and SEO opportunities ranked by citation upside across 10+ AI platforms — so your team always knows the single highest-impact thing to work on next.
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The platform
See WriteWorks in Action
This is the working product, not a mockup: the same visibility scores, briefs and published content your team would be looking at. Start a free trial and point it at your own domain, or take the tour of what sits behind the screen.
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The challenge
Why AI visibility is hard to win
Monitoring tools show you the gap across the 10+ AI platforms but stop at the dashboard. Nothing engineers the content tuned to win the citation, and proves the lift.
Generic task management software has no opinion
Task management software like a generic board will hold your work, but it can't tell you which item actually moves rankings or citations. Every card looks equally urgent, so the team defaults to whatever shouted loudest.
Work management tools don't understand content
Work management software was built for generic projects — tickets, sprints, ops. It has no concept of a citation gap, a quick win, or an SEO opportunity, so marketing project management gets forced into a shape that doesn't fit.
SEO project management lives in three tabs
The keyword research is in one tool, the brief in a doc, the task on a board, and the re-check nowhere. SEO project management falls apart the moment the work has to travel between systems.
Priorities are set by opinion, not impact
Without demand and difficulty attached to every item, the marketing to-do list becomes a negotiation. The loudest stakeholder wins, and the highest-upside content work sits untouched.
Nothing connects the plan to the proof
A generic project tracker marks a task 'done' and forgets it. It never checks whether the published page actually earned the citation it was supposed to win.
Answers shift week to week
The same buyer question returns a different set of sources each week, so a one-off audit is stale before the fix ships.
Third parties hold the citation
Roundups, reviews and forums are quoted ahead of your own pages, and nothing tells you which source displaced you.
Coverage is uneven across engines
Winning the answer on one assistant says nothing about the other nine your buyers actually ask.
The solution
How WriteWorks closes the gap
Measure across 10+ AI platforms, diagnose the citation gap, engineer the fix, and prove the lift, in one closed loop built for precision.
WriteWorks turns marketing work into a ranked to-do list. Every item carries demand, difficulty, and citation upside, so the top of the queue is always the highest-impact piece of content work — no negotiation required.
Organise work into projects by campaign, cluster, or client. Each project rolls up its to-do list, opportunities, and progress, giving you marketing project management that speaks in content, not generic tickets.
SEO opportunities — the buyer questions you aren't cited for — are scored and dropped straight into the queue, so seo project management starts from real demand across 10+ AI platforms instead of a blank board.
Work any to-do item into a citation-ready brief and draft in one click, then WriteWorks re-checks whether it earned the citation. The plan and the proof live in the same loop.
Customer story
How teams are winning AI search
From invisibility to category dominance across every major answer engine.
“Before WriteWorks, our content landed and disappeared. Now every asset ships citation-ready, gets cited across the engines our buyers ask, and ties back to the loop. It's the first time we've measured AI search as a real channel.”
EM
Capabilities
Key capabilities
The instruments that measure AI visibility deeper and engineer the content that wins it.
Prioritised to-do list
A ranked work queue where the top item is always the highest-impact piece of content work to do next.
Projects
Group work by campaign, cluster, or client, each rolling up its own to-do list, opportunities, and progress.
Opportunity-fed queue
Ranked SEO opportunities drop straight into the to-do list, scored on demand, difficulty, and citation upside.
One-click brief handoff
Promote any queue item into a citation-ready brief in the editor without re-typing the task.
Impact scoring on every item
Demand and difficulty attached to each task so priority is a number, not an argument.
Plan-to-proof loop
Completed items are re-checked across 10+ AI platforms to confirm they earned the citation.
Time savings
Engineered for every step, from gap to proof
Measure, diagnose, engineer, prove, collapsed into one closed loop built for AI search.
TaskBeforeWith WriteWorksTime saved
Decide what to work on nextLoudest-stakeholder guessworkRanked to-do list, top item firstDaily
Organise content workGeneric board with no content senseProjects that group by campaign or clusterHours
Fill the queue with real workBlank board, manual triageOpportunities scored and auto-queuedDays
Turn a task into a draftCopy-paste across three toolsOne-click brief and draft in the editorPer item
Confirm the work paid offMarked done and forgottenRe-checked for the citation it wonOngoing
Included
What's included
Everything you need to measure AI visibility and engineer the content that wins it.
Prioritised to-do list (ranked work queue)
Projects grouped by campaign, cluster, or client
SEO opportunities scored and auto-queued
Impact scoring on every task
One-click brief handoff to the editor
Plan-to-proof re-checks across 10+ AI platforms
Built for
Who it's for
Purpose-built for every role on the team.
Marketing team leads
Run marketing team management from a single prioritised queue instead of policing a generic board nobody trusts.
SEO and content managers
Get seo project management built for citations — every task scored by impact, not just a status column.
Agencies
Organise every client into its own project, each with a ranked to-do list and proof the work earned its citations.
Featured story
Fhresh
“WriteWorks turned AI search from a black box into our most measurable channel. We can show the board how we're cited, our share of voice, and how sentiment is trending, across every engine.”
Read the full story20+
Markets tracked
Sentiment
Scored on every mention
Board-ready
AI-visibility reporting
FAQ
Frequently asked questions
Everything teams typically ask before getting started.
How is this different from task management software like Asana or Monday?+
General task management software and work management software hold any kind of work, but they have no opinion about which item matters. WriteWorks is marketing project management built for content: every task carries demand, difficulty, and citation upside, so the to-do list ranks itself and the team always works the highest-impact item first instead of the loudest one.
What makes this SEO project management rather than a generic project tool?+
SEO project management needs to understand citations, quick wins, and buyer questions — concepts a generic tool has never heard of. WriteWorks feeds ranked SEO opportunities straight into the to-do list, scores each task by impact, and re-checks the published page across 10+ AI platforms to confirm it earned the citation. The whole loop is native to SEO, not bolted on.
How does the prioritised to-do list decide what comes first?+
Each item is scored on real demand, difficulty, and how close you already are to being cited. The to-do list orders itself by that combined upside, so seo task management stops being a negotiation — the top of the queue is provably the highest-impact content work to do next.
Can I organise work into projects?+
Yes. Group work into projects by campaign, content cluster, or client. Each project rolls up its own to-do list, opportunities, and progress, giving marketing team management a clean view of what's moving and what's stalled without opening five tabs.
Do I have to leave WriteWorks to do the work?+
No. Any item on the to-do list promotes to a citation-ready brief and draft in the editor in one click, and once published it's re-checked automatically. Plan, work, and proof all live in the same place instead of scattered across separate task and content tools.
Explore more
Keep exploring
Related solutions, adjacent use cases, and platform features.
Give your content work a prioritised home
Swap generic task management software for marketing project management built on content: a ranked to-do list, real projects, and SEO opportunities scored across 10+ AI platforms so your team always works the highest-impact item next.